Priscilla Queen of the Desert airs first broadcast television “It Gets Better” commercial
We've teamed up with the new Broadway musical "Priscilla Queen of the Desert" to produce our first public service announcement to be aired on broadcast TV. The cast members contacted us and the CBS affiliate in New York to see if we'd be interested and we all told them to "go for it!"
In the 30-second spot, the actors Nick Adams, Tony Sheldon, and Will Swenson take turns offering encouraging words — “All the greats were ahead of their time,” Mr. Sheldon says — and urging viewers to sign on to a pledge on the project’s the website. The pledge asks people to spread the message that “everyone deserves to be respected for who they are” and promise to “speak up against hate and intolerance whenever I see it, at school and at work.”
Check out the PSA below: